TAPinto® – Community Audience Partnership
Your Audience can now access your business through the front door of our Online Community Centre.
Access to your organisation will always be visible through a TAB on the main menu. Each client will also be able to access all of the features and benefits offered within TAPinto®️
What is a Community?
‘Community’ is a special and powerful word. It brings together feelings of ease, solidarity, trust and shared values.
At its core is a group of people with a story so important it becomes a defining aspect of who and what they are, built through the characters and history of the community.
A community is a social unit comprised of living things with shared characteristics such as culture, religion, customs, and personality traits like ambition, creativity, friendliness, competitiveness, etc.
Characteristics can be tied to an actual place or a virtual space through communication platforms.
Community isn’t just about family ties. It’s a feeling of belonging close to the heart. These bonds create a shared identity shaping the way we behave in society.
Communities come in all shapes and sizes; we all need a tribe to belong to, a place to call ‘home’, from small groups to large festivals, from the local football team to the worldwide web supporters groups.
Alone, we can do so little; together, we can do so much
Helen Keller
In conversations with various communities, we often encounter frustration when dealing with demanding audiences and meeting their needs.
We have identified the following causes of their frustrations:
Constrained User Experience: Are users experiencing limitations or frustrations when interacting with your platform or services?
Subpar Engagement: Is there a noticeable struggle to captivate and retain the interest of your user base?
Infrequent Visitors: Do you find that your platform attracts one-time visitors but struggles to create a sustained and recurring user base?
Challenges in Monetisation: Is the process of generating revenue from your community or platform proving to be more difficult than anticipated?
Restricted Audience Reach: Are you facing obstacles in expanding and diversifying your audience?
Excessive Administrative Burden: Is an overwhelming administrative workload hindering your organisation’s smooth operation?
Insufficient Resources: Are you constrained by a lack of resources, whether financial, human, or technological, that are impacting your ability to enhance your offerings and user experience?
Welcome to a unique collaboration!
We’re excited to present you with a unique opportunity to enhance the value you provide to your audience, whether they are customers, subscribers, members, clients, staff, fans, or patients.
By partnering with TAPinto® through a dual-branded account, you can instantly broaden your reach by connecting with our established community and introducing your message to a fresh audience. Your community members will seamlessly access an enhanced version of your services and benefit from additional perks through our partnership.
With our shared account, individuals can easily access your content and ours, gaining access to diverse offerings while ensuring simplicity and security.
You, your staff and your clients can access all these features (and more) within your account:
- The Auxilium Gives Account
- Business Directory
- Networking
- Social Impact Scoring
- Events and Ticketing
- Discounts
- Offers
- Resources
- Tools and Workshops
- Combined Audience of 500k OTE
- HII Biometric Security
- and more
Financial benefits a TAPinto®️ community partnership can bring to your organisation.
How does it work?
Our team will collaborate with you to create a tailor-made landing page with dual branding access to our free personal bronze account level for your audience. This landing page could have links to your member’s area site or their original destination. Our secure login works alongside your site, so once they are at our door, they can access your site in a straightforward way.
We work with you to explain how they can get additional value using their TAPinto®️ account.
Then, we will actively create offers and programs to encourage your users to upgrade their accounts.
Once they upgrade to a paid account, we’ll share the revenue with you.
By using the TAPinto®️ Account, you’ll be able to engage with your audience more efficiently and effectively.
A Fresh Approach to Delight Your Audience and Increase Your Revenue
All your users enjoy the perks of a complimentary TAPinto®️ personal Bronze-level Account and can enrol in “Auxilium Gives” (Cashback).
The Bronze account provides access to nearly all features, with pricing varying only on paid products and services. Many of our partners are aligning their prices with our account tiers, presenting users with diverse benefits across different levels:
🥈 Silver: up to 10% discount
🥇 Gold: up to 25% discount
💎 Platinum: up to 50% discount
Within the system, account holders can effortlessly visualise the impact of an upgrade on prices. We’ll showcase how upgrading unlocks exclusive benefits and discounts. Together, we’ll craft personalised programs and offers for each account level, enhancing the value of the products and services that pique your interest.
As an organisation, you stand to earn a percentage of the revenue generated from upgraded accounts and purchases of additional (bolt-on) products and services.
Additionally, you can receive a commission on the cashback earned by your users through “Auxilium Gives.”
Depending on the types of products or services you offer, it might also be possible for account holders to redeem their rewards as payment to you.
As we build on our partnership, we will explore all the ways you can benefit financially within TAPinto®️
More Opportunities
Unlock even more opportunities with our “Take A Punt (TAP)” Referral Programme, where introducer commissions await if you refer investments to opportunities listed on the TAP platform.
But that’s not all! Beyond the revenue earned, the positive impact created by your community through “Auxilium Gives” will be meticulously documented to highlight its significance. These annual outcomes can serve your CSR reporting purposes.
Each audience member you introduce to your TAPinto® account will also be tagged for their activity.
This will create a revenue share of:
- Auxilium Gives Rewards
- Upgrades
- Purchases
- Investment
- Commissions
- Future Developments.
Each account you introduce to TAPinto®️ will become part of the total audience community, and our partnership will allow each of them to use our tools to find their desired audience within our platform.
This will maximise your offer and build on the value you will create from our partnership.
Let’s create a partnership!
Now that you know how our partnership works, let’s work out the next steps.
- Arrange a collaboration call
- Create and sign our agreement
- Design the Dual Branding
- Design the Landing pages
- Approve all content
- Align our IT and Web development teams
- Organise the back office procedures
- Create a launch strategy and marketing campaign
- Launch and benefit from our partnership.
- Create additional products and offers to benefit your audience
- Monetise the partnership
Next Steps:
Arrange an initial consultation with the TAPinto® team to fully understand how a Community Partnership could benefit your business, charity or organisation.
